The Brief

Community Carbon, a carbon-financed initiative based in Mozambique, approached us with a vision for carbon credit projects to further support communities impacted by climate change. They sought a compelling story, a unique logo, brand guidelines, office branding, business cards, and a website to materialize this idea.

The Result

We started with a brand story deck defining the values, vision, and personas. We produced a new logo that represented 'Independence' and 'Freedom'. The brand guidelines featured a growth-oriented palette and modern font. We quickly set up a temporary landing page for the press launch and then delivered a complete website later. New branding was applied to office decor, social media, and key materials like business cards and PPT templates.